I led the complete revamp of the MUSICITY app website — the first social network for musicians — transforming it into a modern, user-focused platform that clearly communicates its mission and features. From redesigning the layout to rewriting all core content, I crafted a cleaner, more engaging user experience that highlights key tools like artist profiles, HOOKS, live donations, and music streaming. The new site is optimized for conversion, mobile use, and SEO, resulting in a surge of early waitlist signups and positive feedback from both artists and stakeholders.